SEO
Search, speed and content for websites that clients need to find.
Articles on how a website gets found: speed, content and migrations that keep your positions. We do not offer SEO as a separate service; for migrations and rebuilds, see our web development service.
Articles
Core Web Vitals and Revenue: How Page Speed Affects Sales
A slow page loses visitors before they see your offer. What Core Web Vitals measure, what the evidence says about sales, and three free checks to run today.
B2B Content Strategy: Write for Buyers, Not Just Readers
Most B2B blogs bring traffic but no enquiries. A framework that starts from the buyer's journey, picks topics from customer questions and measures leads.
Website Redesign Without Losing SEO: When, and How to Migrate Safely
A redesign is the most requested project and the riskiest: a badly handled migration can wipe out your traffic for months. When it is justified and a safe checklist.
SEO or Google Ads for B2B in Latvia: What Works and When
Entering the Latvian B2B market: use Google Ads for speed and testing, SEO for lasting presence. How to split the roles when the sales cycle takes months.
SEO in Latvia: Why Latvian-Language Content Matters for Foreign Companies
Latvia has fewer than two million people and three search languages. A foreign company that skips Latvian content leaves a less contested part of the market empty.
Multilingual SEO: Hreflang Mistakes That Kill Traffic
Hreflang works only if every language version points to all the others and to itself. Below are the seven most common mistakes and a check you can do in an afternoon.
Migrating to a New CMS Without Losing Search Rankings
Rankings do not drop because the CMS changes, but because URLs, titles and links change. The order of work: URL map, redirects, content transfer and a check after launch.
New Website Lost Google Traffic: Why and How to Get It Back
After a launch, traffic usually falls because search can no longer find the old URLs or is not allowed to index the new ones. Here is a diagnosis from the simplest cause to the hardest.